Introduction

The Blue Bottle Coffee Umeda Chayamachi Cafe in Osaka, Japan, designed by I IN, embodies the essence of the brand’s message while honoring the unique tea culture of the Chayamachi location. With a focus on storytelling and customer engagement, the interior design creates a space that captivates and delights visitors.

Infusing Brand Identity

As the first Blue Bottle Coffee outlet in the region, the design aimed to seamlessly integrate the brand’s identity into the interior. The iconic blue logo is subtly woven throughout the space using various lighting techniques and materials, evoking a sense of familiarity and joy among customers.

Blending Tradition with Modernity

Drawing inspiration from Chayamachi’s rich tea culture, the cafe interprets the tradition of gathering and sharing time in a contemporary context. Warm wood tones and welcoming lights on the first floor create an inviting atmosphere, with the barista station serving as a focal point.

Expressive Materiality

Special blue glass, a signature element of the brand, is prominently featured throughout the cafe, lending a unique transparency that showcases products while reinforcing the brand’s identity. A glass chandelier suspended in the staircase area adds visual interest and welcomes guests with its coffee-colored hues.

Stimulating the Senses

The second floor offers a sensory journey, with white-colored materials creating a serene backdrop for immersive experiences. Collaborative efforts with Panoramatiks result in curated images and music that allow guests to reset and fully engage their senses. Special benches with sensory mechanisms further enhance the interactive experience, making the cafe more than just a place for coffee but a destination for sensory exploration.

Conclusion

Blue Bottle Coffee Umeda Chayamachi Cafe represents more than just a coffee shop; it’s a carefully crafted space designed to immerse customers in a multi-sensory experience while staying true to the brand’s identity and honoring the cultural heritage of its location. Through thoughtful design and attention to detail, the cafe invites visitors to embark on a journey of discovery and delight with each cup of coffee.